Tales & Tails

  • Sector Consumer
  • Date completed 18.06.2025
  • Client Tales & Tails
  • Country Germany
  • Acquirer petsnova Group
  • Country Germany

Carlsquare advised the founding shareholders of Tales & Tails GmbH, a fast-growing premium D2C pet food brand in the German market, on its sale to petsnova Group, a German manufacturer of high-quality branded and private label pet food. This transaction marks a significant step in Tales & Tails’ continuous growth trajectory leveraging a joint sourcing and distribution network to drive product innovation and continuous market penetration.

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